PR CAMPAIGN FOR GRACE LING

As part of my final fashion PR strategies and tactics project, I developed a comprehensive PR campaign for GRACE LING, an emerging luxury brand known for its fusion of fashion, 3D-printing technology, and sustainability.

This campaign, titled "Sculpting the Future: Fashion Meets Innovation," aimed to position Grace Ling as a pioneer at the intersection of art, tech, and high fashion. The goal was to elevate brand awareness globally while reinforcing its unique value proposition to media, influencers, and forward-thinking consumers.